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Red Bull and DUDE Italy Create The "Sounds of Football" in 3D Sound


Sounds of Football is an immersive journey into the sounds of the pre-match powered by the extraordinary potential of 3D audio. Binaural sound experimental content by RED BULL, recorded before an Italian football match, from locker room to field.

Creative Credits:
Advertised brand: Red Bull
Advert title(s): Sounds of Football

Advertising Agency: Dude, Milan, Italy http://dude.it
Creative Director: Livio Basoli & Lorenzo Picchiotti
Art Director: Luca Riva
Copywriter: Nicolò Carrassi

Additional credits:
Account: Domenico Loperfido
Executive Producer: Ivan Merlo
Producer: Simone Raddi
Director and Dop: Fabio Landi
Binaural location recordings : Lorenzo Dal Ri
Sound Designer: Matteo Milani

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